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Men’s Cancer Awareness Campaign

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Men’s Cancer Awareness Campaign

Not everyone knows that there is a ribbon color associated with every color of cancer.

While most people are acquainted with the pink ribbon campaign to raise awareness about breast cancer, few know that the number one diagnosed cancer in El Paso is represented by the light blue ribbon for prostate cancer.

Enter the Blue Guys, a group of 16 well-know, community-minded men who, in November 2018, raised awareness of cancers which affect males through a visible presence of a signature blue tie.

Blu Tie Guys - Men's Cancer Statistics

Charged with bring awareness to prostate cancer and testicular cancer (which affects males between the ages of 18-35) and diagnostic tests which males should consider at every age, these Blue Guys worked to empower men toward a healthier lifestyle.

A competitive fund-raising component was also part of the campaign, which culminated in the crowning of the Top Knot. Utilizing social media, newspaper, television and newspapers, the 2018 class helped make the prostate cancer blue ribbon as prominent as the pink ribbon.


Sam Shallenberger Crowned - Blue Tie Guy of 2018 2018 Top Knot' Blue Tie Guy crowned

While the campaign was about raising awareness of the Blue Ribbon and the importance of keeping men’s health concerns in the public eye, one individual stood out as fundraiser extraordinaire.

We congratulate the 2018 “Top Knot” Sam Shallenberger for his outstanding contribution!


Meet The Blue Guys

Click on their photos below to read more about them and to donate directly on their page.

Allan Goldfarb

Kemp Smith LLP

Bob Snow

Western Heritage Bank

Christian Pistella

St. Rogers Property Management

David Candelaria

KTSM TV NBC9 / Broadcasting

Eduardo Gutierrez

El Paso Electric

Gilberto Gonzalez

DEA retired/Texas Narcotic Officers Association

Joseph Austin

Kemp Smith LLP

Ken Slavin

Kemp Smith LLP

Lance Van Deman

Hub International Insurance Services

Ray Adauto

El Paso Association of Builders

Ric Lara

Lara & Company Creative

Riccardo Barraza

Wine Attitude

Ruben Schaeffer

Realty ONE Group

Sam Shallenberger

Morrison Supply Company

Ted Escobedo

Snappy Publishing

Victor Mascorro Jr.

LPL Financial / Financial Advisor

Tools To Use

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Rio Grande Cancer Foundation

Rio Grande Cancer Foundation

The Rio Grande Cancer Foundation is El Paso's largest foundation of its kind dedicated to meeting the needs of our local cancer community. We are proud that Foundation funds help support the cancer related missions of qualified nonprofits in projects ranging from quality of life, education, support services, counseling and early detection.

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